{"product_id":"rolda-matte-urban","title":"Rolda Matte Urban","description":"\u003cp\u003eUrban style, zero shine. Rolda Matte Urban is a molding matte paste built for the modern barber and the client who wants a clean, natural look without any product shine or stiffness. The blue jar delivers a medium-to-strong hold that keeps styles in place while leaving hair looking like you just ran your hands through it — effortless, textured, and sharp.\u003c\/p\u003e\u003cp\u003eEasy to work into dry or slightly damp hair, Matte Urban spreads evenly, styles smoothly, and lets you rework throughout the day without reapplying. The matte finish works on every hair type and suits the kind of lived-in, urban aesthetic that's always in style.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eMatte finish — zero shine, zero grease\u003c\/li\u003e\n\u003cli\u003eMedium-to-strong hold with flexible restyle all day\u003c\/li\u003e\n\u003cli\u003eSmooth, easy application on damp or dry hair\u003c\/li\u003e\n\u003cli\u003eNatural, lived-in look — never looks overdone\u003c\/li\u003e\n\u003cli\u003eWorks on all hair types and lengths\u003c\/li\u003e\n\u003cli\u003e5.29 oz \/ 150g\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Rolda","offers":[{"title":"5.29 OZ.","offer_id":51718878560577,"sku":"GP-RLD-MATTE-URBAN-5OZ","price":15.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0882\/4727\/1745\/files\/Reajuste_de_imagenes_de_Assets_-_Square_Size_2025_9_5409cc40-0367-4a2b-8b24-34599f65fd25.jpg?v=1778548647","url":"https:\/\/5f70e2-f3.myshopify.com\/products\/rolda-matte-urban","provider":"GPBARBERSUPPLY","version":"1.0","type":"link"}