{"product_id":"immortal-beton-hair-spray-16-9oz-flexible-hold","title":"Immortal Beton Hair Spray 16.9oz - Flexible Hold","description":"\u003cp\u003eHold your style all day without the stiffness. Immortal NYC's Beton Flexible Hold Hair Spray gives you the control you need while keeping hair touchable and natural-looking. Whether you're finishing a fade, locking down a quiff, or keeping a comb-over in place, this spray sets the style without freezing it in place.\u003c\/p\u003e\n\n\u003cp\u003eDesigned for the modern barber and the client who moves — Beton Flexible Hold delivers long-lasting hold that adjusts as you go, not one that cracks when you turn your head. Lightweight formula won't weigh hair down or leave buildup behind.\u003c\/p\u003e\n\n\u003cul\u003e\n\u003cli\u003eFlexible, medium hold — style stays without going stiff\u003c\/li\u003e\n\u003cli\u003eLong-lasting formula that moves with your hair\u003c\/li\u003e\n\u003cli\u003eNo flaking, no residue\u003c\/li\u003e\n\u003cli\u003eLightweight — won't weigh hair down\u003c\/li\u003e\n\u003cli\u003e16.9 oz professional size\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Immortal NYC","offers":[{"title":"Default Title","offer_id":51718688211265,"sku":"IMMORTAL-BETON-SPRAY-FLEX","price":12.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0882\/4727\/1745\/files\/IMG-20240213-WA0044.jpg?v=1778545217","url":"https:\/\/5f70e2-f3.myshopify.com\/products\/immortal-beton-hair-spray-16-9oz-flexible-hold","provider":"GPBARBERSUPPLY","version":"1.0","type":"link"}